HealthExecWire Promotional opportunities

HealthExecWire offers three areas of promotional opportunities:

News releases through our HealthExecWire news wire service
Targeted advertising through our bulletins
Targeted emails to our exclusive PayersPlus list.

HealthExecWire news wire service

If you want to reach the desktops of health care business professionals, submitting an announcement through HealthExecWire may be the most cost effective ways your organization can get your message to your targeted audience.

Healthexecwire focuses on the health care business segment, and doesn't saturate subscribers with releases. Professionals respond positively to healthexecwire releases, and look to us as a trusted source for information on new products, services, programs and events.

Get your announcement in front of close to 77,000 health care business professionals. We can help you get the most out of your email marketing budget! Ask us about Split Lists, Subject Lines, and List Suppression options. Email analytics, including click-through tracking, provided at no additional charge, upon advance request.

In addition to the e-mail release, your announcement is displayed and archived on the healthexecwire website, adding to your search engine presence.

HealthExecWeek Bulletins Promotional opportunities

The HealthExecWeek Bulletins audience includes subscriber and conference distribution of each newsletter, plus expanded distribution to recipients of free electronic bulletins. The Health Policy Publishing audience consists of highly targeted stakeholders that are actively engaged.

Promotional opportunities with HealthExecWeek Bulletins include:

Dedicated e-announcements to applicable Bulletin recipients
A dedicated sponsor message in each applicable Bulletin e-newsletter
Advertisement in each issue of applicable newsletter
Applicable website banner advertising
Additional custom promotional opportunities

PayersPlus

Targeted Mailings to our exclusive list of Executives from the payers community, including health plans, insurers, employers, and more who have attended webinars and conferences, and purchased books, newsletters and directories.

Contact us about Advertising Promotional Opportunities

Please use the form below to request an advertising kit and detailed information regarding of how we can help you reach your customers:

Looking to reach the Payers community? Our PayersPlus service – featuring email broadcasts, e-newsletters, and more – can get you there. Download your Ad Kit to discover more!

Healthcare
Event
Promotion

Opportunities for healthcare events are greater than ever. But so is competition...and that’s where HealthExecWire can help.

Since 1995, HealthExecWire (formerly MCOL) has helped your colleagues – and competitors – achieve their attendance goals. Here are three ways you can make your next event a success:

Vary your media mix. A different approach to your mix can help mix things up. HealthExecWire offers email broadcasts … sponsored webinars … display and banner ads … direct-mail lists … and more to help you reach your prospects in fresh new ways
Repetition. It often takes more than one exposure to your value proposition to get people to register. That’s why we offer steep discounts for multiple campaigns
Offer a discount. Giving a break on pricing can establish trust and help build a long-term relationship. With that in mind, HealthExecWire will extend an additional twenty percent off our already low rates for first-time advertisers
Under-promise and over-deliver. Everyone loves an added value, whether it’s a free session … a book by one of your speakers … a gift card … or a prize drawing. We promised three tips but provided four!