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Moving from a b-to-b
to a b-to-c health
care environment
involves new ways of
thinking and
significant
infrastructure and
operational changes
within your
organization. Are
you prepared for
these changes?
Join AHIP for a
series of programs
including a
conference and
webinar this
fall.
Conference - Hurry,
early registration
ends Friday, October
18:
AHIP's Consumer
Experience Forum
Three
November 20-21 (held
in conjunction with
AHIP's Operations
and Technology
Forum)
Retail, data
analytic, and
consumer behavior
experts outside of
health care will
help you examine
your company’s
consumer facing
strategy. Through
interactive
discussions, you’ll
learn how to
navigate the complex
development process
regardless of how
sophisticated your
consumer experience
strategy might be.
Topics include:
-
How do you
create a
consumer
experience
strategy that is
true to your
company’s
mission? Is it
integrated
throughout your
organization and
do you have
corporate buy
in? How do you
launch it,
measure it and
ensure that it
lasts?
-
How do you
deliver an
exceptional and
consistent
customer
experience
throughout the
journey?
-
What systems and
technologies are
necessary to
support and
integrate your
customer
touch-points?
-
Is your
architecture
flexible and
agile enough to
maximize your
customer
channels?
-
How can you
bridge the
divide between
legacy systems
and business
needs for a
consumer focused
environment?
How can you work
around and
within the
confines of
legacy systems
to get data that
is usable to
make business
decisions?
-
How are you
using data to
reach and engage
potential
consumers and
retain existing
members?
Attend two
conferences in one
trip when you
register for AHIP's
Operations and
Technology Forum,
November 18-20.
Concurrent sessions
focused on the
challenges of
enhancing the
consumer experience
are a terrific
complement to the
Consumer Experience
Forum. In addition,
the agenda is filled
with powerful
discussions on
operational needs
and strategic
insights critical to
plans as the new
health insurance
marketplace evolves.
Webinar - November
12
Creating a Retail
Health
Infrastructure: Is
Your Infrastructure
Ready for Your
Customers?
You'll learn how
to develop the
people, processes
and technology
necessary to the
development of an
excellent
retail/consumer
organization that
can support multiple
consumer channels
and gain perspective
on:
-
The role and
intent of your
retail channels
-
The fundamentals
of a retail
infrastructure
-
The fundamentals
of a retail
organizational
structure
Registration
Discounts Available,
Including Early
Registration For the
November Forum
Don’t wait too long
to register! Early
registration for the
November Forum ends
October 18. For
details about the
Operations and
Technology Forum,
click here.
AHIP Educational
Programs
For more information
on AHIP conferences,
courses, and other
educational and
promotional
programs, sign up
for AHIP's mailing
list at
www.ahip.org/subscribe1.
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