Gain an understanding of Blues plans' market strategies, operational
tactics and cost-containment techniques with the all-new edition of
The
AIS Guide to Blue Cross and Blue Shield Plans. Inside
this comprehensive resource, you'll find reliable data on Blues' history,
function and structure, along with information on rate-setting issues,
premium trends, risk pools, ASO contract disputes, and much, much
more.
Put this information
to work for your company in developing new operational tactics —
such as selling, underwriting and networking strategies — as
well as devising cost-saving techniques. And when you order the Guide
through this special offer — you save $50. To find out how to
order your copy today and take advantage of this discount, go to http://www.aishealth.com/Products/gbluEBMCL3.html.
The AIS Guide to Blue Cross and Blue Shield Plans: 2010
contains 13 information-packed chapters, with facts, trends and data
about Blues plans, along with:
- BCBS trade
names and marketing advantages,
- Licensee requirements
and association guidelines,
- BCBS plan executive
compensation stats, and
- Exclusive interviews
with CEOs on plan strategies, philosophies and opportunities.
In the 2010 edition,
you'll also get a brand-new chapter on premiums and rate-setting issues,
including information on premium trends, rate hike proposals and risk
pools, and ASO contract disputes. And there's detailed coverage of
today's controversial health insurance issues:
- Cost-containment
strategies
- Medical Loss
Ratios
- Administrative
spending
- Reserve levels
- Medical fraud
recovery
- Computer security
breaches
- Anti-competitiveness,
"near-monopolies," and RICO
Click here
to see the full table of contents and to place your order today!
Also Available on CD — At a $50 Discount
The CD version
of The AIS Guide to Blue Cross and Blue Shield Plans:
2010 is packed with data and analysis not contained
in the print version. It includes data in Excel spreadsheets, so you
can easily create your own analyses, as well as directory contact
information, and a complete user-friendly PDF version of the book
for fast searching. Plus, all CD purchasers receive a free copy of
the print version!
Don't miss out on this valuable resource! Visit http://www.aishealth.com/Products/gbluEBMCL3.html
for more details and to reserve your copy today, or follow one of
the "Three Easy Ways to Order" below.
PUBLICATION
INFORMATION
Three Easy Ways to Order
1. Visit http://www.aishealth.com/Products/gbluEBMCL3.html
2. Call (800) 521-4323 and mention code: GBLU2/EBMCL3
3. Click
here to print an order form to mail or fax back to
AIS (Pub Code GBLU2/EBMCL3)
Prices:
The AIS Guide to Blue Cross and Blue Shield Plans: 2010
Print version: $377 (regularly $427, save $50)
Print and CD versions: $607 (regularly $657, save $50)
