I think we can all agree that improving outcomes and demonstrating value are crucial to your business, but still prove challenging.  The obstacles to successfully engaging patients are numerous, but not insurmountable.  To become a truly patient-focused business requires insight into more than just a patient’s disease; it requires an understanding of the patient as a whole.

I’d like to invite you to join our FREE webinar “Understand your patients to improve their outcomes” on Monday, February 4th at 2:00 PM EST to hear our panel of pharma experts discuss:

• Where patients turn to for support, motivation and guidance
• How to influence patient behavior and coordinate suitable intervention
• The key steps to build customized adherence programs to make real health outcomes a reality

• Carolyn Peterson, Associate Director Market Research, Gilead
• Rick Kates, Global Head of Viterion Telehealthcare, Bayer
• Donna Cryer, President & CEO, American Liver Foundation